We are looking for and building a new breed of that combine traditional research and digital analytics skill sets.
Your contribution powers all aspects of a client's strategy, messaging, content creation and media activation.
You will command a superior understanding of not only people's actual behaviors, but also their attitudes, values and motivation; both the what as well as the why. You will bring together disparate and, increasingly, unstructured data from first, second and third party partners.
This position is responsible for data acquisition, reporting, and analytics on a dedicated account. This role is responsible for measuring the performance of online campaigns, illustrating return on investment, and deliver insights to improve performance.
The role is instrumental in building and providing an integrated analysis and report for assigned brand campaigns.