Dentsu Aegis Network

Digital Ad Operations Specialist

CA-ON-Toronto, ON
1 week ago
Requisition ID
2017-15018
# of Openings
1
Category
Ad Operations
276 King Street W

Overview

Amplifi

 

The Digital Ad Operations Specialist main responsibility is to assist in the preparation, implementation and management of digital media campaigns, including project timelines, gathering of assets, traffic instructions and creation of ad serving tags. This position is essential in the day-to-day running of the Digital Media Operations department and designated accounts.  This position requires an individual that works well in a team-based, fast paced, detail-oriented environment. While advanced Digital Operations thinking is not expected, the successful Associate, Digital Operations is resourceful and demonstrates the initiative to participate in advanced projects. The Digital Ad Operations Specialist position is training-intensive and an aptitude for learning new skills (both technical and organic) and procedures is essential. At the end of the tenure, the Digital Ad Operations Specialist will have a strong understanding of the systems and tasks involved in campaign implementation and execution, have a strong understanding of the digital media planning and buying process, and help identify new emerging tools and/or technologies that will enable the Carat to work effectively and efficiently as an organization.
 

Responsibilities

Digital Operations:

  • Demonstrate multi-tasking ability; keep multiple projects on-track
  • Become proficient in Microsoft Excel, Third Party Ad Servers (DoubleClick DFA and/or AtlasDMT) and rich media technology (eg. PointRoll, Unicast, Eyeblaster)
  • Serve as the technical authority for all technical issues involved in running online ad campaigns.
  • Work closely with internal departments and external partners to ensure that appropriate materials are received and/or distributed correctly
  • Coordinate and meet all deliverables accurately and in a timely manner
  • Work closely with media vendors and media teams to resolve reporting and/or billing discrepancies
  • Plan, organize, activate and control daily process

Client & Internal Relationships:

  • Support teams in preparing and delivering assets to media vendors
  • Work with media, creative and analytics teams at the onset of a campaign to identify and implement all creative and technical requirements
  • Manage relationships with external vendors (such as rich media companies, media publishers, research firms, etc.)
  • Engages with all work-related contacts in a professional & respectful manner
  • Possesses mature and professional business acumen in personal and written communications
  • Attends all status meetings when appropriate

Strategic Thinking:

  • Demonstrates active listening skills and ability to apply learnings over time
  • Recognize recurrent or potential issues and problems, and know when to escalate and propose solutions, where possible
  • Takes clear ownership of assigned tasks
  • Attend and participate in vendor presentations and/or conferences offering media solutions that may be relevant to the Media Operations group.

Communication Skills:

  • Express oneself clearly and concisely in written and oral communications
  • Write in a clear, compelling and concise manner
  • Organize ideas and information logically and sequential

Qualifications

  • College or University education in Marketing and/or Media
  • Entry-level with knowledge; 0 – 2 year industry experience
  • Proficient in MS office suite (MS Excel, MS Word, MS PowerPoint)
  • Comfortable with technology and computers (eg. Html coding)
  • Ability to multi-task
  • Effective time management skills
  • Strong analytical and organizational skills
  • Knowledge of third-party ad servers a plus

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