The Digital Strategist will partner with the VP, Group Account Director to set the strategic tone for this beverage/spirit client and is responsible for all aspects of the planning, implementation and tracking of their online campaigns. In addition to their core account assignments, the Digital Strategist is expected to take part in larger areas of agency development – aiding with new business pitches, committees and task forces.
Media Planning and Execution:
Client & Internal Relationships:
The Digital Strategist is expected to be have a solid understanding of the digital media space. A strong foundation of programmatic media including – DSP/DMP/SSP will be key for success in this role.
In addition, qualified candidates will possess: