Dentsu Aegis Network

Community Manager - Beauty Expert

1 month ago
Requisition ID
2017-13204
# of Openings
1
Category
Account Management & Client Services

Overview

ICUC

 

  Position Title:Social Media Community Manager - Makeup

  Department: Client Services

  Location: Remote

  Position Type: Salaried

  Effective Date: July 2017

 

 

 

Position Title: Social Media Community Manager

 

You love Makeup. You know what is new and what is cool. You know how to get certain looks. You are obsessed with 'How-To' tutorials on YouTube. You know beauty influencers and brands. You know the difference between baked and liquid highlighter.

 

You also know Social.

 

As an ICUC.Social Community Manager with a passion and knowledge for Makeup, your primary focus is to integrate with the client, provide best-in-class service, collaborate in creating compelling content, execute effective community management services, and provide thought leadership in social media strategy.

 

 

Responsibilities

As an ICUC.Social Community Manager, your day-to-date focus is to:

  • Assume the voice of the brand(s); connect and engage with make-up fans and followers across all social networks
  • Passionate knowledge of make-up and an expertise with the social platforms is a must. You’ll manage our community outreach on all social media channels, including Facebook, Twitter, Instagram, Snapchat, LinkedIn, YouTube etc.
  • Lead the organic development and growth of the various communities and social media activities across the client’s online purview
  • Support the development of the social content strategy with the client’s social strategists and marketers
  • Research, craft and post interactive, thoughtful, intelligent, and provoking content that encourages community participation
  • Identify behavioural and technical issues, patterns, and trends in the community
  • Pro-actively escalate issues, observations, opportunities, and insights through the relevant channels
  • Provide superior customer service for all aspects of online community management (e.g. product issues and feedback, issues with social tools, etc.)
  • Evaluate, moderate and report on clients’ current social media activities
  • Identify, discuss, educate, and recommend new offerings that will help or enhance the value of the relationship, both related and unrelated to I ICUC
  • Communicate with cients regularly by video/phone calls, complemented by periodic in-person meetings
  • Act as a resource for the Directors and VP’s to help promote our community management and engagement services into existing moderation or monitoring-only services
  • Work with VP, Client Services on renewals/account changes as required
  • Work with our reporting team to ensure client reports are on target and are providing maximum value at the client requested cadence.
  • Maintain current knowledge of the evolving social media space, ensuring best practices and thought leadership are shared with clients when an appropriate
  • Go above and beyond client and company expectations, bringing fresh and new ideas to leaders and always questioning the status quo.

As Community Manager you will:

  • Participate in regular scheduled client calls, providing insights and soundbites when requested by client
  • Maintain an active presence within Workfront to discuss questions and issues that may arise from creative
  • Be able to advise client on platform specific concerns, abilities and best practices
  • Regularly maintain and use Sprinklr publishing platform, Facebook Power Editor, Instagram and all native publishing tools
  • Advise client and provide data driven research in planning and execution of social campaigns
  • Provide guidance on possible areas of creative content such as trending hashtags and events
  • Proactively provide client with thought leadership, best practice recommendations and data-driven insights to help advance their social presence
  • Liaise with reporting team to ensure client requested reports provide deep insights and quality recommendations which go beyond a simple metrics report
  • Content Creation
  • Create and provide copy for social media channels
  • Streamline and organize content calendar for client approval
  • Schedule and publish all social content for client * Social Media Strategy
  • Support and maintain comprehensive social media strategy
  • Support development of social media standards, policies, and rules
  • Define performance indicators and implement measurement and analytics * Brand Advocates
  • Research and identify brand advocates
  • Track mentions of the brand by advocates
  • Manage client notification of advocates, as needed
  • Track and report on outcomes of advocate interactions and intervention

 

Qualifications

Qualifications:

  • 2-3 years of experience in a social media or engagement role with beauty or make-up product organization
  • Proficiency in Facebook, Twitter, Instagram, Snapchat, Medium and LinkedIn
  • Excellent writing skills, with the ability to adopt a “voice” all things beauty related while also incorporating personality and authenticity
  • Strong strategic and tactical editorial skills
  • Hands-on experience with social media tools such as Google Analytics, Chartbeat, CrowdTangle, Bitly, Sprout Social, Hootsuite Enterprise, or Tweetdeck
  • Strong project management skills, with the ability to coordinate multiple projects and shifting requests
  • Demonstrated ability to work effectively on multiple projects simultaneously, set priorities, organize time, and identify resources for projects as needed

Skill Requirements:

  • Excellent written and verbal communication skills with engaging presentation skills.
  • High level of accuracy and attention to detail.
  • Strong sense of account ownership and pride in work.
  • Strong time management skills with the ability to plan, prioritize, monitor, and respond to changes quickly.
  • Strong decision making skills coupled with good judgment.
  • Ability to multitask in a fast paced, entrepreneurial environment.
  • Good sense of decorum and brand appropriateness.
  • Friendly, diplomatic, and imperturbable self-starter with the willingness and desire to take initiative and get the job done.

 

You must be prepared to work in a fast-paced, self-motivated, entrepreneurial environment; be a team player who is social-savvy; and have the ability to work independently and collectively in an unique virtual environment.

 

Required language:

  • English

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